Evermore Resort
Disrupting the Travel Industry
Evermore is a completely new vacation destination right next to Disney World®. It offers vacation home rentals, world-class golf, and a wealth of amenities perfect for groups and families.
This $1.8 billion project opened its first phase in January 2024. As the agency of record, Glue crafted the brand and launched a multi-platform campaign to generate excitement and bookings for this unique property.
We developed the elevated "Ever Changed" campaign to highlight Evermore's unparalleled offerings. The centerpiece? A stunning 8-acre lagoon, a true differentiator in Orlando's crowded landscape. Our elegant and minimalist design system stands out from the usual Orlando noise, presenting a true place to get away from it all.
Results from social media push:
4m accounts reached in 90 days
+1058.6% accounts engaged in 90 days
5x bookings WoW in 90 days
Out of Home
Web + Mobile
Post-Rebrand Site Refresh
2024 Update
Evermore Bay-Focused
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Golf-Focused
Weddings-Focused
Approach Overview
Roles & Activities
Advertising
Branding
Brand Positioning
Brand Strategy
Creative Direction
Graphic Design
New Business Development
Out of Home
Print Design
Team Leadership